E-bike retailer opens in Detroit Lakes

Detroit Lakes, Minn. (KDLM) – An e-bike and hunting blind retailer has opened its doors on Highway 10, east of Detroit Lakes.

On June 30, members of the Detroit Lakes Regional Chamber of Commerce and the owner/operators of Minnesota E-Bikes Outlet, cut the ribbon on their new showroom at: 28420 Highway 10.

Gabe Reller, co-owner of Minnesota E-Bikes Outlet with his father Tony, said they were selling custom hunting blinds and when they were approached by one of their vendors that a lot of people were turning to heavy duty e-bikes as a way to get deeper into hunting trails without making much noise.

“Right away, we were selling the deer stands and I was a part in that, I paint them, I get them ready,” said Reller. “So we had Fission, which is one of the bike brands come to us … to see if we wanted to try and take them on and try to sell them.”

E-bikes are displayed in front of Minnesota E-Bike Outlet’s new Highway 10 showroom in Detroit Lakes on June 30, 2023. (Michael Achterling / KDLM News)

Reller also said they have bikes for the more casual rider, who may just want to sightsee around town, but their customers are usually outdoor recreation types that love hunting.

“We have bikes for your everyday, but we want to focus on hunting because that’s what we love to do,” said Reller. “That’s kind of our crowd and they come out for our deer stands and now we give them the option, ‘well, do you want to walk to your deer stand or do you want to get there silently?'”

Gabe’s father, Tony, is also a co-owner of the new e-bike business and said his son is responsible and works extremely hard, so he thinks the business will do quite well with his leadership.

“Gabe and I, we really respect each other and he’s always helped me on the deer stands,” said Tony Reller. “And he’s a hard worker. He’ll go help everybody. He’s always helping his kids, so he’s really responsible. And I’m proud of him.”

The e-bikes for sale at their new location include fat tires for rugged terrain, trolley attachments and industrial strength frames. The cost of an e-bike can range between $1,000 to $2,000 to well over $7,000 depending on the model and accessories.

For more information, visit the Minnesota E-Bike Facebook page or their website at: mnebikeoutlet.com.